Designs
Design Registration
Protection for how a product looks: shape, configuration, pattern and ornamentation applied to an article.
Design registration protects visual appearance rather than function. Where a product is recognised by its form, that form can be registered and held as an asset.
Because protection depends on the design being new and not previously published, timing is important. Filing is usually considered before the product is shown publicly.
DHI IP handles the search, the assessment of what can be claimed, the preparation of representations and the filing and prosecution that follow.
Enquire About This ServiceWhat this covers
- Industrial design search
- Design assessment
- Design registration
- Design filing
- Design prosecution
- Design portfolio management
Novelty
A design generally needs to be new and not previously disclosed, which makes early filing decisions significant for product launches.
Representations
The views submitted define what is protected. They are prepared to show the design consistently and without ambiguity.
Product families
Where a range shares design features, applications can be planned so that the portfolio covers the range coherently.
Related Services
Consultation
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